RoofMetric

RoofMetric

Measure any roof in under 2 minutes

Type an address. See the aerial view. Trace the roof. Get pitch, surface area, perimeter, and a downloadable report — instantly.

Estimate gutter jobs in minutes — without a ladder

Pull the property from above, trace the eaves, count downspouts and corners, and send a professional gutter estimate right from your desk.

Are you a homeowner? Get a free roof replacement estimate in 2 minutes. Get my free estimate →

Contractor Dashboard

Save customers, manage estimate templates, and your company info — all stored privately on this device.

Customers

No customers yet. Click "New Customer" to add one.

Select or create a customer

Customer records store contact info, notes, photos, documents, saved measurements, and generated estimates.

Pipeline

Drag customers between stages to update.
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Estimate Templates

Templates are reusable sets of line items. Use placeholders like {{squares}}, {{perimeter}}, or {{siding}} in the Quantity field — they're auto-filled from the current measurements when applied.

No templates yet. Click "New Template" or "Load Defaults" to get started.
✨ Suggested templates from your region
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Select or create a template

Templates let you save your standard pricing for jobs (full reroof, gutter only, siding job, etc.) and apply them to any new estimate with one click.

Available placeholders for line item quantities:
  • {{squares}} — Roofing squares (calculated from drawn roof + pitch)
  • {{footprint}} — Footprint area (ft²)
  • {{surface}} — Roof surface area (ft²)
  • {{perimeter}} — Building perimeter (ft) — for gutters
  • {{ridge}} — Ridge length (ft)
  • {{eaves}} — Eaves length (ft)
  • {{drip_edge}} — Drip edge length (ft)
  • {{siding}} — Net siding area (ft²)
  • {{siding_squares}} — Siding squares

Or use math: {{squares}} * 1.1 for 10% waste.

My Pricebook

Your own pricing for labor, materials, delivery fees, etc. Each entry has a price per unit (sq ft, linear ft, sq, each, hour, etc.) — pick from this list while building any estimate to drop in pre-priced line items instantly.

📚 Regional Pricing Catalog
Browse what other contractors in your region typically charge per line item. Pull items into your pricebook in bulk, or refresh prices on existing items to match the regional median.

Your Company

Set your branding once. This information appears on every estimate, change order, and PDF you generate.

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Estimate Template

Pick how every PDF estimate looks. Customizations apply across all estimates you generate.

Live Preview

Sample 35-sq reroof. Your real PDFs use the customer's actual data.

Changes auto-save as you type. Click Save to confirm immediately and verify the cloud has the latest version.

Supplier Integrations

Connect your material and measurement suppliers to pull live pricing, place orders, and request reports directly from estimates and customer files. Each supplier that's available below is ready for you to connect with just your account number.

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Subscription & Billing

Manage your plan, see usage, and update billing.

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Need help? Contact support.

My Profile

Your name and phone — what teammates and the dashboard greeting use.

🪝 Lead Capture Webhook

Auto-import leads from Zapier, Facebook Lead Ads, Instagram Lead Forms, TikTok Lead Generation, Calendly, Typeform — anything that can POST JSON. You get an in-app notification the moment a lead arrives and can assign it to a team member.

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Email Integrations

Connect your Gmail or Outlook account so customer emails ship from your real inbox. Replies go directly to you, sent items live in your account, and customers see your familiar email — no SendGrid relay, no "via" header. If no account is connected, emails fall back to SendGrid + Reply-To.

💡 Email and calendar are separate. Connecting Gmail here only enables outbound email — it doesn't touch your calendar. Use the Calendar Sync card below to sync appointments.

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📅 Calendar Sync

Push every claimed-lead appointment to your calendar automatically. Pick whichever option matches the calendar you actually use — they're independent and you can use either or both.

🔄 Google Calendar (2-way sync)

Sign in with Google to push appointments to your Google Calendar — and review your Google events here. Best if you live in Gmail/Google Calendar.

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📲 iOS Calendar / Outlook (subscription)

One-way push — RoofMetric appointments appear in iOS Calendar, Outlook, or any other calendar app that supports subscriptions. No login required. Updates every ~15 minutes.

Open on iPhone
iOS: Tap "Open on iPhone" above (auto-detects subscription) — or Settings → Calendar → Accounts → Add Subscribed Calendar → paste
Outlook: Add calendar → Subscribe from web → paste
Google (read-only): Calendar → Other calendars → + → From URL → paste

Notification Preferences

Choose how you want to be notified about new tasks, collaborators, and reminders.

Payment Methods

Alternatives to Stripe. These appear on every estimate and change order so customers can pay you directly via Zelle, Venmo, check, etc.

📢 Send Email Blast

Send an announcement to your team OR a marketing email to past clients. Includes auto-generated unsubscribe footer (CAN-SPAM). Use {{firstName}}, {{name}}, {{companyName}} in the body to personalize.

— recipients

Past Blasts

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🔒 Section Visibility

Owner + admin always see everything. For everyone else, check which customer-profile sections each job title can see. Add custom titles below if you need more granularity (e.g., "Estimator", "Foreman").

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Custom Customer Fields

Define extra fields you want on every customer record (claim number, policy number, date of loss, adjuster appointment, etc.). Each contractor on your team will see these on every customer.

Project Stages

Customize the stages a project goes through (drag/edit/remove as needed). Used as the dropdown on every customer.

My Pricebook

Your pricebook editor moved to the Templates page so you can manage templates and line item pricing side by side.

Open Templates & Pricebook →

Stripe Connect — Accept Payments

Connect your Stripe account to send branded invoices to customers and let them pay online (full or partial). Money flows directly to your bank account.

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Lead Referral Network

Opt in to receive homeowner leads from the public roof estimate page. You're only charged when you claim a lead.

🎯 How the Lead Network works
  1. Homeowners visit your public estimate page, enter their address, and request a real quote.
  2. We auto-match each lead to contractors whose service ZIP covers that address.
  3. You see a preview first: project size, customer budget, qualifying answers, and whether they booked an appointment (🔥 Hot leads).
  4. Customer name, address, phone, and email are hidden until you claim.
  5. Claim the lead → you're charged the per-lead fee (Hot leads cost more) → full customer contact info unlocks instantly.
  6. Follow up, close the job, keep 100% of your revenue. No commission, no contracts.
✓ No monthly fee ✓ Pay only when you claim ✓ Opt out anytime ✓ See lead details before paying
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Per-lead fee is set by RoofMetric. You'll see the current fee before accepting any lead.

Data Management

All data is stored privately in this browser. No data is sent to any server.

Storage used: —
Customers: 0
Templates: 0
Files attached: 0

Clears this device's browser cache only — your cloud-synced customers and templates stay intact and will re-download on next sign-in.

Tip: Export a backup periodically. If you switch browsers or clear your cache, data will be lost without a backup.

💡 After searching, click directly on the roof in the satellite view — precise outlines and pitch appear automatically.

Street View

Use this to estimate pitch & count stories. Drag to look around. ↑ = north of property.
Search for an address to load Street View →

Siding & Openings

Upload a wall photo to count windows & doors and estimate siding area.

📷 Drop a wall photo here or click to browse — front, side, or rear elevation

Siding Calculation

Wall height (set on map panel): 22 ft
Building perimeter: — ft
Gross wall area: — ft²
Openings tallied: 0 (0 ft²)
Net siding area: — ft²
Siding squares: — sq
Use one photo per elevation if possible. The opening count is multiplied by 4 if you only photograph one side (estimate). For exact values, photograph all four elevations and mark each one.

Contractor Estimate Builder Pro

Turn the measurements above into a branded, customer-ready PDF estimate.

📌 Company info populates automatically — your business name, logo, phone, email, address, and license # are loaded from Settings → Your Company.

Customer & Job

Line Items

Pricing auto-fills from your measurements. Edit any value.

Description Qty Unit Price Total
💡 How your customer total is built
Subtotal = sum of every line item (qty × unit price). The line item prices come from your pricebook, the regional catalog, or whatever you typed in.
Labor markup bumps the subtotal to cover your installation crew if the line items themselves are material-only. Leave at 0 if your line items already include labor.
Overhead (industry default: 10%) covers indirect business costs — office, insurance, fuel, software, owner salary. Insurance carriers expect 10%; private customers may not see this line at all (see the "Show O&P" option when you generate the PDF — coming soon).
Profit (industry default: 10%) is your margin on top of every other cost. Insurance carriers expect 10%; cash deals are often higher.
Tax is sales tax on materials. Varies by state/county — set yours once and the field remembers.
Heads up: If you import an estimate PDF from any third-party estimating tool, the line item prices may already include the original estimate's tax + O&P bundled in. We auto-set these fields to 0 on import so your grand total matches the upload exactly. You can re-add markups manually if you're customizing the imported estimate.
$0.00
$0.00
$0.00
$0.00
% or $
$0.00
$0.00

Both fields auto-save and become the defaults for your next estimate.

⚠ Estimate only: All quantities are derived from approximate measurements (satellite imagery + user input). Nothing replaces a manual on-site measurement. Verify all measurements and pricing before presenting this estimate to a customer or signing a binding contract.

Choose your plan

All API costs (Google Maps, AI, geocoding) are included — no extra setup required.

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How it works

1

Enter the address

We geocode the property and pull high-resolution satellite imagery from Esri World Imagery — the same source used by many GIS professionals.

2

Trace the roof

Click around the roof outline on the satellite image. You can draw multiple polygons for complex roofs — main house, garage, additions.

3

Set the pitch

Pick from common roof pitches or enter a custom value. The app calculates the true sloped surface area, not just the flat footprint.

4

Get measurements

Instantly see footprint, surface area, roofing squares, perimeter (for gutters), and material estimates. Export a printable report.

About these measurements

RoofMetric uses satellite imagery and geometric calculation to produce roof measurements suitable for estimating, quoting, and material ordering. For projects where exact measurements are critical (insurance claims, structural work), we recommend confirming with on-site measurement.

The math

  • Footprint area is calculated using the spherical geometry of your traced polygon (Turf.js).
  • Pitch multiplier = √(1 + (rise/run)²). A 6/12 pitch yields 1.118× — meaning the actual sloped surface is 11.8% larger than the footprint.
  • Roof surface area = footprint area × pitch multiplier.
  • Roofing squares = surface area ÷ 100 (industry standard).
  • Perimeter equals the sum of all polygon edge lengths — used for gutter and drip-edge estimates.

Limitations

  • Pitch cannot be reliably measured from top-down satellite imagery alone — you must select or input it.
  • Complex hip and dovetail roofs require additional polygon segmentation for highest accuracy.
  • Tree canopy obscuring the roof requires you to estimate the hidden edges.